1.
Jewelry packaging design should focus on consumers.
Jewelry packaging box designers should fully consider the needs of different consumer groups, ponder the psychology of neck customers, and design targeted on the basis of market research. The style and emotional expression of packaging must conform to the age, level and aesthetic taste of the target group, so as to resonate with it. As jewelry consumption tends to be younger and fashionable, jewelry packaging will develop in a diversified direction.
2.
Jewelry packaging design shall be based on products.
Combined with the characteristics of the product, the jewelry packaging box determines the packaging form according to the volume, shape, material, style, grade, style, connotation and other factors of the jewelry, so as to shape the personality and temperament of the jewelry brand and fully reflect the attributes of the product.
3.
Jewelry packaging design should be market-oriented.
Before the design conception, conduct necessary market research, fully understand the market situation and observe the market dynamics. Get more fresh design ideas from the market feedback information and make a reasonable positioning to avoid the disconnection from the market caused by the designer's blind pursuit of personal taste and style.
4.
Jewelry packaging design should have its own characteristics.
Jewelry packaging design must meet certain characteristics. For example, an ordinary diamond ring box should make the box more distinctive when it is designed, so that consumers can have a sense of ingenuity when they get the box. The box itself must have a certain sense of beauty. At the same time, consumers can highlight the characteristics of a certain jewelry when they see the box, so that such a jewelry box can more capture people's hearts.Therefore, jewelry packaging design not only needs to reflect the protection of jewelry, but also needs to consider its beauty, so that customers can enjoy beauty in jewelry and its packaging, so as to promote sales.